Reactivation that brings back smart follow up without noise
Re-engage past enquiries with long cycle nurturing and automation that supports your team. Keep the messaging consistent, the timing right, and the conversation human.
Turn past enquiries into active conversations again
Reactivation sits between your CRM, your marketing, and your automation. It helps you bring older contacts back into a structured pathway so your team can focus on genuine opportunities instead of guessing who to contact next.
You can segment contacts by course interest, intake, status, and time since last activity, then run re engagement workflows that feel personal and timely. Replies go back to the right staff member with full context.
- Segment contacts by course, intake, status, and last activity
- Trigger re engagement workflows based on time or actions
- Route replies to the right team member with full context
- Track engagement so you can prioritise warm prospects
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A simple reactivation path that keeps follow up consistent
Set the structure once, then let Student Convert keep the rhythm. Your team steps in when someone is warm, replies, or books a call.
Segment the right contacts
Filter your database by course interest, intake, status, source, and time since last activity. Create clean groups so you are not sending the same message to everyone.
- Next intake prospects for a specific course
- Funding or employer approval pending
- Incomplete enrolment or unfinished forms
Run a re engagement workflow
Launch multi step follow up that matches long decision cycles. Use time based nudges, helpful reminders, and simple branching so the messaging stays relevant.
- Course reminder plus new dates and delivery mode
- Funding readiness check in and payment options
- Book a chat prompt if they click or reply
Convert warm replies into enrolments
When someone responds, clicks, or books, Student Convert routes the conversation to the right staff member with full context. Your team follows up quickly, with the history in one place.
- Reply routing and ownership, no inbox guessing
- Task prompts for calls and next actions
- Clear visibility on what is working
Reactivation is not just a campaign it is a system across contacts and automation
Reactivation performs best when your contact data is clean, your messaging is consistent, and your follow up workflows are reliable. Student Convert brings those parts together so you can revive past enquiries without messy exports or scattered notes.
Measure what matters and improve your reactivation engine
Reactivation is only valuable if you can see what is working. Track engagement, prioritise warm prospects, and turn consistent follow up into real enrolments.
What you can improve over time
Once the workflows are running, the goal is steady optimisation. You can test messaging, timing, and segments without rebuilding your process from scratch.
- Adjust timing by intake and course demand
- Tighten segments so messages stay relevant
- Add staff prompts only when leads warm up
- Track conversion paths so you can repeat wins
Hear from our clients
Student Convert helped us grow from 1500 students per year to over 4000 in just 4 years. Prior to the work of Tracie and the team, it was a constant battle to find anyone that could provide a reliable stream of leads at a reasonable cost. Add in the Student Convert platform and the manner it allows us to interact with leads and it has been a complete game changer. Do yourself a favour and check out what they can do for you!
Bruce Bell
The team at Student Convert have changed the way we do business. The program has created a seamless link between our sales team and our clients. Generating and nurturing leads has never been easier. There is a great balance between automation and still being able to provide our clients with a personal experience. Previously we have used HubSpot. The Student Convert platform is designed specifically for RTOs, HubSpot is more expensive and does not provide the customer support and knowledge offered by the Student Convert team. Simply put, Student Convert has helped us achieve better outcomes, has better support, is more cost-effective and a game changing experience all-round.
Acadia Education
Susie Boyer
Student Convert blew us away. Everything just clicked, and the process was seamless. We had a full marketing team built into the CRM, one package, one fee, no hidden extras. The results have been our best campaigns ever, with profitability soaring and new records every year. Unlike others who charged extra for everything, Student Convert included it all emails, campaigns, support. It felt like we finally had the right team. The difference was immediate, and from the first campaign we knew we’d made the right choice. Student Convert made everything effortless so we could focus on our business, not the tech. The results spoke for themselves, and they keep getting better.
Dale Gillham
Some of the providers we're working with
Start with proven reactivation packs, then expand
Most providers get the best results by launching a small set of core workflows first. Once you see what is landing, you can add more tailored sequences by course, intake, or funding type.
- Day 1 check in plus next step
- Day 7 reminder with course dates
- Day 21 book a chat prompt
- New intake announcement by course
- Delivery mode and timetable update
- Follow up task when someone clicks
- Return to form link with a clear next step
- Common question prompt plus support option
- Escalation to staff call when they respond
- Funding status question plus quick reply options
- Payment plan options and key dates
- Staff task if they are ready to proceed
Turn old enquiries into new enrolments with reactivation
If you have past enquiries sitting in your database, Student Convert can help you segment them, nurture them, and route warm replies to the right staff member. You keep the tone, the team stays in control, and the follow up finally becomes consistent.